Design is a key element to a magazine, as it is what a consumer relates to as well highlighting the type of content that the magazine will include. When designing a magazine it is necessary to consider the target audience as well as the type of magazine you are creating, “You need to analyse the target audience and the aims of the magazine before you embark on the design as different types of magazine require different visual treatment.” (D. Dabner, A Swann, 2003, pg 102) with music and journalism magazines the text content will be high and the structure of the pages usually follow a Column format.
With Kerrang magazine the design of the magazine allows the consumer to be aware of the genre easily and quickly, “The look, shape and style of a publication has an important impact on the way it is viewed by the reader.” (C. Frost, 2003, pg 9) The magazine title is iconic and the basic background colour schemes are always dark, the magazine main genre is rock music ,with major links with metal therefore the dark colours and loud font symbolise this.
Bibliography:
Kerrang.com
C. Frost, Designing for newspapers and magazines Routledge, 2003, pg 9
D. Dabner, A. Swann, How to understand and use design and layout, Adams Media, 2003, pg 102
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